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INTERNET MARKETING

Internet marketing services are delivered through Websight, a partnership that we have formed to provide the expertise that is crucial in making your website successful.

$$$'s


Internet Marketing: A lot of hype to avoid


If you already have a web site, you will doubtless have received messages similar to these examples:

"Your complete search vehicle analysis is WITHOUT CHARGE".


"We have proprietary software and an assortment of other Internet tools designed to make your site popular and bring traffic that is interested in YOUR product area."


"We feel there is very substantial potential to publicize your site on the Internet. That is what we do - we bring traffic to our client's websites."

1) Let's say you... Sell a $19.95 PRODUCT or SERVICE.

2) Let's say you... Broadcast Email FREE to 500,000 PEOPLE DAILY.

3) Let's say you... Receive JUST 1 ORDER for EVERY 2,000 EMAILS. CALCULATION OF YOUR EARNINGS BASED ON THE ABOVE STATISTICS: [Day 1]: $4,987 [Week 1]: $34,909 [Month 1]: $139,636


"We will get your site listed HIGH on over 200,000 search engines. Imagine the revenues!"

These promises are no better than someone phoning you and saying that you have won a free kitchen or windows replacement!  Of course, they are sales hype, but the fact is that some people do sign up – otherwise the authors wouldn't keep sending them.

Internet marketing is a skill.  It isn't instant and it's not available for a few dollars.  Furthermore, there is an increasing amount of legislation which guards against unsolicited marketing.

If you want a presentation on successful Internet marketing with NO STRINGS ATTACHED (sorry, we couldn't resist that last bit), then contact us and we will arrange for a professional to speak with you.


Michael Cheyne's Adsense Videos

You can't knock success and in the world of pay-per-click marketing, Michael Cheney seems to have struck gold.

Not only has he made the leap from earning a few dollars and cents a day on his own websites through to earning in the hundreds of dollars, he has now shared his knowledge through a series of videos.

Even allowing for a bit of hype, Michael Cheney's Adsense videos have become an instant success around the globe and are reciving rave reviews. Click Here!

 





Speak the language of your customers


Multi-language Web Sites: You can't just speak louder!

Everyone with a web site wants to sell their product or service, but in the vast majority of cases web sites are only presented in English.  It's a bit like going abroad and expecting the foreigners to speak our language. Whilst often they do, you know that if you make an effort at least to say a few words, then they are much more responsive.

It is not necessary to translate every word and obviously it would be very impractical to present your site in every language. Consider instead the nationality of visitor that you are seeking to attract and then choose how you might demonstrate how you can make an effort.

All work on translations is undertaken by certified practitioners and will be carried out under the supervision of a member of the Institute of Linguists.


Accessibility: A legal requirement and good practice

Under Section 21 of the Disability Discrimination Act 1995 (UK legislation) companies are required to make reasonable adjustments to all communications to ensure blind and partially sighted people can access your services. European Human Rights laws also apply.

Notwithstanding legal issues, since there are estimated to be just under 2 million blind and partially sighted people in the UK alone, it also makes good business sense to reach this audience.

Websight services include: compliance audits, awareness training, web site conversions and new-build templates allowing accessibility switches to be set automatically. To illustrate this point this site has been built with embedded accessibility features. Go to View in your browser toolbar, and click on Text Size.

 
Look at an example of a 'micro' web site and digital book.


Click here to view samples, download a free demo or buy the software.

Take a look at these examples of Digital Books.
They are technically very smart, yet they're easy
to create and are inexpensive marketing tools.




Founded in July 1996, Actinic specialises in leading edge e-commerce software for small and medium enterprises. They are one of the most recognised companies in this field.

Actinic products are sold through channel partners including The Eminent Trading Company Limited.







Get top 10 search engine rankings for your most important keywords

IBP is the award-winning Web site promotion tool that helps you to get more customers and sales through high search engine rankings. It tells you in plain English how to improve your Web site.

IBP is a unique web site promotion tool with features you can't get anywhere else.



More customers, higher search engine rankings and new business contacts!

ARELIS is a top rated software program that helps you to build a powerful business network quickly and easily.

You'll benefit from highly targeted free traffic to your Web site, new business contacts, a higher link popularity, higher search engine rankings and more sales.




Link Ranking is an important aspect of search engine results placement. This free software helps you to compare your site with those of your competitors.

Website Templates:

If you want to develop a website yourself, templates are a great starter.


If you want professional assistance to use the template and publish a site, then take a look at our Web Refresh service.

Website Hosting:

Good deals for website hosting.




.name domains released for sale - click the image above

.name is a global top level domain (gTLD) just like .com. There are only few gTLDs, and .name is the last to open up for registrations on its second level. There are no restrictions on use of a .name domain, but the .name global top-level-domain is intended for registrations that can be said to be names, nicknames, aliases, pseudonyms, stage names, or something a person is commonly known as. This could include off-line or on-line nicknames, screen-names or aliases you are commonly known as.

Low-Budget Internet Marketing:

If your marketing budgets are limited, at least cover the basics.  Costs start at just £69 a year.  Contact us for more information: marketing@ebusiness-gateway.co.uk.


Leading 'Pay Per Performance' Marketing Service:

Yahoo Search Marketing (previously Overture) is one of the world's leading online marketing companies.  Click the image below to learn about or start your own pay-per-click campaign. Alternatively, contact us for more information: here.




Domain Registration:

Use the search box below to check the availability of domain names.  Note: you can now register up to 28 new and alternative domain extensions .agent, .arts, .auction, .chat, .church, .club, .family, .free, .game, .golf, .inc, .kids, .law, .llc, .llp, .love, .ltd, .med, .mp3, .school, .scifi, .shop, .soc, .sport, .tech, .travel, .video, .xxx

Free domain availability check:

 
A Few More Goodies...

Articles on Internet Marketing can be found in the 10-Minute Library.

You may have a great looking web sites, but with bad copy it won't sell.  This site has some excellent articles - and services - on the subject. Powerwriting.com

Internet Business Consultants, Bruce Clay, have produced a great chart showing the relationship between different Search Engines.  Click here to see it.  (The page takes a little while to load but it is worth it and you need Adobe Acrobat Reader, which you can download from the 10-Minute Library.)

Looking at old versions of your competitors web sites is often a useful trick to see how their Internet marketing has developed (or not!). Whilst you won't see the whole site - the Web Archive is a great resource.

Do you have a web site that is failing to achieve the promised return on investment?  Do you want independent advice before talking to web developers?  Take a look at our Web Audit programme.

Want a low cost way to replace a drab web site? If so, take a look at Site Refresh.

Information about Online Trading can be see at our parent company site.


Beware of Scams!

There are another batch of domain name and search engine scams underway.  More information here.


More Information:

For more information about Internet marketing services or to discuss your specific requirements, please contact us.  Tel: 01224 626699 or email to info@ebusiness-gateway.co.uk




 

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